Our marketing SEO services include keyword research and strategy, as well as fixing technical errors and improving on-page SEO to ensure that search engines—and potential clients—know exactly how to find your business. Let our team help your site make an outstanding first impression with speed and accessibility.

Search engine optimization (SEO) is a combination of strategies designed to modify and improve your website so that it can perform better in search engine rankings, such as Google. The idea behind SEO is to help your site show up for specific keywords that you users type into search engines to find businesses like yours.

SEO is a strategy to maximize the number of visitors to your website by making sure that the site appears high on the list of search engine results for specific queries. Search engines, like Google, Bing and Yahoo, help humans access the wide array of content on the internet by providing search results based on a user’s specific query.

Search engine optimization consists of a variety of strategies and techniques. Some of the most important ones are:

Technical SEO: Technical errors on your site, like slow load times, not only drive users away—they can also keep search engines from easily reading your website. In order for a search engine bot to know exactly what your site is about and present it as a result in relevant searches, your technical SEO has to be as free of errors as possible.

Content: Your content has to include your relevant keywords but also flow naturally. If you use too many keywords, this is known as keyword-stuffing and can actually damage your optimization.

Backlinks: The best way to show that your website has quality, helpful information is through links to your content from other reputable websites. The more sharable your content, the more likely search engines will consider your site to be high-quality and worthy of including in search results.

SEO (Search Engine Optimization) is a variety of techniques, including content and technical optimization, that help your site to show up in search engine results for relevant search terms.

SEM (Search Engine Marketing) is a marketing technique that includes getting both paid and organic traffic from web crawlers.

On-Page SEO refers to changes and improvements you can make to your website and pages to optimize them for search engines. On-page SEO includes internal links, optimized titles and meta descriptions, image optimization, fast load times and mobile-friendly pages. On-page SEO involves optimizing individual webpages to help them rank higher on search engines. Put simply, on-page SEO is anything on the page, including content and the HTML code, that you can improve to increase your page’s visibility to search engines.

Off-Page SEO refers to strategies you can employ outside your website, such as link building and social media marketing efforts.

The Local Map Pack is the top three highlighted results in Google Maps. These results feature the most highly-ranked businesses based on the specific factors that determine local ranking. Google provides additional information about each of these results, including ratings, address, business hours and more.

The goal of Local SEO is to promote your business in the area you serve, whether that's your local town, city or region.

If your business serves your local city or region, a major part of optimizing your website includes local SEO, which ensures online searchers can find you in real life.

Local SEO includes an array of factors that can help businesses attract and speak to their local audiences by improving their search engine rankings. More than website content, local SEO also includes your Google My Business page, generating reviews and link building, as well as optimizing your social media profiles.

By creating local landing pages and providing searchers with a physical address for your business, you can attract more potential clients in your area, increase your revenue and grow your business.

National SEO doesn't focus on a specific geographical area or region but on promoting your business across the country.

Each type of SEO has a specific person and works best for a certain kind of business. For example, a plumber would want to focus on local SEO to reach potential customers in their area, while a company that sells jewelry or other products may want to focus on national SEO because they can sell their products to anyone regardless of location.

Check out our list of the best SEO plugins for WordPress. The list includes some of our favorite marketing tools, both paid and free, that you can use to optimize your website.

If your website isn't optimized for search engines, it likely won't be found by search engine bots and thus won't show up in results for relevant search terms. Without proper SEO, you're potentially missing out on a lot of customers who would like to work with you but aren't even aware that you exist.

As an SEO business, we help small businesses across the country improve their online presence and create a content strategy that gets results. With thorough keyword research, we optimize your homepage and specialty pages to get the attention of search engines, making you more likely to find the clients you want.

The first thing we tackle when starting an SEO project is Technical SEO. If you have technical errors or issues on your site, the right keywords won't help to improve your rank, so it's important to ensure that your website loads quickly and functions well before starting any additional optimization efforts.

Technical SEO includes everything from site speed to mobile usability. A comprehensive Website Audit provides you with a full analysis of all factors that affect your site’s visibility to search engines. You should perform a complete website audit at least every six months and keep the reports so you can compare changes and see what’s working and how your site has improved.

Absolutely! Reports are essential to knowing where you stand and how far you've come in your optimization efforts. We provide comprehensive SEO audit reports as well as data about your traffic and keywords.

Reaching a goal like 1,000 visits/day on your website requires implementing a variety of strategies, including:

Research relevant keywords to use on your site and in your content

Creating keyword-rich, readable content

Work on increasing your audience on social media and posting regularly

Write guest blog posts on other reputable websites

Sign up for directories and other listings that will link to your site

Making this goal a reality takes time and effort, but it's far from impossible. Our SEO services are designed to help small businesses improve their local SEO and grow their revenue, reaching profit goals and attracting more clients in their area.

Definitely! YouTube is technically a search engine itself, so SEO can and should be part of your strategy for creating content. But since YouTube can't review an actual video's content, it relies on titles, descriptions and links to understand what your video is about.

An effective strategy for YouTube growth requires keyword research and content planning and implementation, just like the SEO strategy for your website.